Did you know that there are over 1,500 brands of gum marketed around the world? Gum has been around for eons, with the first documented instances of individuals chewing tree resin dating back to the Neolithic period.
Gum is now created from a variety of synthetic and natural materials and is available in a wide range of flavors. If you chew gum, you may be wondering who manufactures your preferred brand.
In terms of regional sales, Asia Pacific leads the chewing gum market, followed by Western Europe and North America, which come in third.
Wrigley’s, Perfetti and Mondelēz are the top three manufacturers in the global chewing gum market.
Statista estimates that the global chewing gum industry is valued at more than $17 billion. In this blog post, we’ll look at the world’s Chewing Gum Brands list, along with some of their most popular brands. Let’s read on together.
Chewing Gum Brands List
1. Doublemint
Doublemint is one of the most well-known and long-lasting chewing gum brands. Originally brought to the market in 1914 by the Wrigley Company, the marketing of this chewing gum brand has always concentrated on the fact that it contains a double dose of peppermint.
The most successful marketing efforts for this gum always included twins, symbolizing the peppermint’s double potency.
2. Juicy Fruit
Juicy Fruit is unquestionably one of the most popular chewing gum flavors ever produced by the Wrigley Company.
This delicious chewing gum, introduced to the public in 1863, has always maintained a very respectable ratio of chewing gum sales in the United States, except for the years during WWII, when its sales were halted due to a shortage of some of its critical ingredients.
This chewing gum brand is particularly popular with children aged 3 to 11, although adults aged 20 and up account for 40% of all purchases. Since 2003, aspartame and acesulfame potassium, two artificial sweeteners, have been included in each 3-gram, 10-calorie stick of gum. The Wrigley Company debuted a sugar-free Juicy Fruit variant in 2009.
3. Dentyne
Franklin V. Canning, a New York City druggist, established the Dentyne chewing gum brand in 1899 with a name that combined the words dental and hygiene.
It was touted as an oral hygiene product that would prevent tooth decay, freshen breath, and keep teeth white. The original recipe for this chewing gum can now be offered under the Dentyne Classic brand.
Other Dentyne flavor brands include Dentyne Ice, Dentyne Fire, Dentyne Tango, Dentyne Shine, and Dentyne Pure. Since 2000, Cadbury, a British multinational candy firm, has owned the Dentyne brand.
4. Dubble Bubble
Double Bubble is the first chewing gum brand designed exclusively for inflating air bubbles. The recipe for this chewing gum brand was developed by accountant Walter Diemer. He worked at the US chewing gum firm Fleer, by changing the original recipe of his company’s founder, Frank Henry Fleer.
After launching Dubble Bubble, this chewing gum brand quickly became well-known around the world, spawning a completely new area of the chewing gum industry that caters to the demands of those who enjoy blowing bubbles.
5. Eclipse
Wrigley Company, a major chewing gum producer, launched their new brand of chewing gums and breath mints, Eclipse, to the public in 1999 as their first attempt at making pellet chewing gums.
The Eclipse brand is completely focused on allowing users to instantly freshen their mouths and breathe with a strong peppermint scent.
Other tastes include Winterfrost, Cinnamon and spearmint. They are often packaged in rectangular, slender cardboard boxes, while different packaging formats exist (such as recyclable steel boxes). Eclipse joined Wrigley’s Extra and Orbit in 2007 as the chewing gum bearing the American Dental Association’s mark of approval.
6. Extra
This chewing gum is widely marketed in North America and Europe and has no sugar. It debuted in 1987 and quickly became one of the most popular chewing gums in the United States. This was feasible because this was the first chewing gum to use a newly created artificial sweetener, NutraSweet (aspartame and neotame), rather than natural sugar from saccharin. In the United Kingdom, chewing gums marketed as Extra were renamed Orbit in 2015.
The first three varieties of chewing gum hit the market in the United States in March 2007 and swiftly spread to other international markets such as Canada, continental Europe, Russia, China, and others.
Eventually, this brand grew to include 24 chewing gum varieties. The most distinguishing aspect of this chewing gum is its package, which consists of three rows of five slim gum sticks.
7. Winterfresh
In 1994, the Wrigley Company launched Winterfresh, a very popular chewing gum brand.
Wrigley’s has previously used the Winterfresh gum taste, most notably in the popular chewing gum brands Extra and Freedent. Wintefresh and Extra Winterfresh were marketed in two types of packaging during the first ten years of their existence, but they all included three-gram gum sticks.
8. Mentos
Perfetti Van Melle’s Mentos is a well-known chewing gum brand that originated in the Netherlands.
This popular chewing gum was first introduced in 1948 as oblate spheroids with a firm shell and a softer chewable core, and it is now sold in over 130 countries across the world.
A single packet typically contains 14 gums, with smaller variations holding 4 to 6 gums. They have both natural flavors and are sugar-free sweeteners.
9. Stride
Cadbury, a confectionary manufacturer from the United Kingdom, created the Stride chewing gum brand in 2006.
In addition to the 20 flavors of the original Stride gums, Cadbury introduced Stride 2.0 in 2011, Stride Shift (which mixes two tastes of Berry and Citrus in a single box), and Stride Spark. Stride is available in continental Europe as Trident Senses.
10. Ice Breakers
Ice Breakers chewing gums were first developed by the US cookie and snack business Nabisco in 1996 before being acquired by Hershey. They are now widely available in the United States, Canada, and Asia. They are available in over ten varieties and are offered in round cases. The gums are white with a speck of color on them, indicating the base taste.
11. Hubba Hubba.
The Wrigley Company (Wm. Wrigley Jr. Company) introduced this colorful chewing gum to the market in 1979.
The main appeal of this gum was that it did not adhere to the user’s lips when he popped bubbles. Almost all Hubba Hubba chewing gum flavors are fruit-based. The original taste of Hubba Hubba can be purchased today under the label Outrageous Original.
12. Wrigley’s Spearmint
Spearmint chewing gum was invented in 1893, and it is still available today under the Spearmint Classic brand.
During its first few years on the market, Spearmint was distributed for free with the purchase of Wrigley’s baking soda, but its popularity prompted the development of standalone gum packaging.
FAQ
What is the current state of the chewing gum industry?
The global pandemic breakout has heightened the general public’s health consciousness, and consumers are likely to continue to raise their health-care spending while paying greater attention to food quality and health. Healthy, natural chewing gum is becoming increasingly popular among the general public.
Chewing gum sales in the United States, for example, are expected to reach $4.1 billion in 2022, accounting for 11% of the country’s retail candy market.
Since the beginning of last year, the chewing gum industry has been generally stable and growing at a slow pace.
However, consumer demand for chewing gum-refreshing goods has created a new market opportunity.
According to projections, the worldwide chewing gum market will be worth $22.2 billion in 2024, with a 4.3% growth rate, representing a massive market opportunity.
What is the future of the chewing gum industry?
It is no surprise that companies compete for visibility as the chewing gum business develops and grows. As the number of brands grows, so does the number of similar products on the market, and the level of competition rises. Brands started looking for ways to increase their market share through different positioning strategies.
Which is the most popular chewing gum flavor?
Mint taste scored best among all gum flavors, accounting for 18.0% of consumer preference; strawberry flavor was second, accounting for 16.0% of consumer preference; and watermelon flavor came in third, accounting for 11.3% of consumer preference.
In descending order of preference, apple flavor accounted for 6.7%; orange flavor accounted for 5.3%; cantaloupe flavor and blueberry flavor accounted for 4.0% and 3.3%, respectively; and other flavors accounted for 13.3% of consumer preference.
What is the Chewing Gum Market Share by Region?
In terms of regional markets, the Asia-Pacific region has the largest chewing gum market, accounting for 25.30% of the global market. Latin America, Western Europe, and North America had global market shares of 19.32%, 17.94%, and 17.94%, respectively.
Conclusion
There you have the list of chewing gum brands! These are the top ten chewing gum brands in the world based on sales numbers.
As you can see, this list includes a wide range of enterprises, from major international firms to small family-owned businesses.
All of these chewing gum brands have a passion for creating delicious, chewy, and pleasurable chewing gum for people all around the world to enjoy!
